In Honor of Dr. Martin Luther King Jr & Mrs. Coretta Scott King

I would be remiss to let today pass without speaking on the great Reverend. There is a particular quote that I hold close on my heart because I feel like he wrote these words for someone like me- a cis-gendered white woman.

"History will have to record that the greatest tragedy of this period of social transition was not the strident clamor of the bad people, but the appalling silence of the good people."

My Commitments to Act:

  • Amplify Black voices
  • Support Black-owned brands at Apothespa
  • Support Black-owned businesses locally
  • Call out aggressions, both micro and macro that I see 
  • Be mindful of my privilege, especially in times of discomfort
  • Broaden my knowledge of how the beauty industry uses colonizer's language, tone, and marketing- to not perpetuate at Apothespa

My ask is this:

Can you also try these out? We need to take better care of other humans. Right now is our chance to help further Dr. King's legacy. Our fellow humans, especially Black women, deserve us listening, believing, and stopping harmful behaviors. Whether those actions are our own or at the hand of someone else.

be loud in your fight for other's well-being,

xo m


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